Expertise

Wednesday, June 22, 2011



To each is his own. We have our own talents. Talents that other cannot replicate or surpass. This is the reason why we have to ask others help and assistance. This is the reason why we have to outsource. It is not our core competence; therefore, we have to give it to others.

Some people forget about this important natural law. Take for example event management, it is an industry. It requires a very specialize set of skills. Therefore, I cannot understand why some industry or professions insist that it is easy to organize an event when they don’t have the set of skills needed to execute it.

Ahhh, there goes an event in the red, all because people get blindsided by the painful fact. Haven’t they heard the cliché “Leave it to the expert”.

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