PAG-IBIG supports the 3rd Customer Loyalty Conference and Expo

Saturday, September 27, 2014


FOLLOWING the successful launching of the “loyalty card” program of Pag-IBIG Fund, The Home Development Mutual Fund or Pag-IBIG Fund will sponsor the 3rd Customer Loyalty Conference and Expo that will be held on October 24, 2014 at New World Hotel, Makati City. 

According to Mr. Alexander Hilario G. Aguilar, Senior Vice President for Provident Operations Sector, the Pag-IBIG Loyalty Card is Pag-IBIG Fund’s way of showing how it values its members.  The goal of the Pag-IBIG Loyalty Card program is to make Pag-IBIG Fund more relevant in the daily lives of its members by adding benefits to its members in the form of discounts and freebies on their purchase of their daily needs from Pag-IBIG’s partner-merchants.  Offering the Pag-IBIG Loyalty card to Pag-IBIG members is one way of showing its commitment to its members and thanking them for their loyalty to Pag-IBIG.

The Loyalty Card contains the Pag-IBIG member’s permanent 12-digit Pag-IBIG Fund Membership ID (MID) Number.  By presenting this card, the cardholders can avail up to 60% discount on Pfizer brand medicines, 5% discount on generic medicines from TGP, 10-20% discount from partner-schools, and P10.00 discount per 11 kg, Tank from the partner LPG provider,  Pag-IBIG savings should be updated for the member-cardholder to enjoy uninterrupted use of his/her Pag-IBIG Loyalty Card.

The Pag-IBIG Loyalty Card is initially available in Baguio City and the provinces of Cebu and Davao. It will soon be offered in Metro Manila and other areas of the country.

Pag-IBIG members with the Loyalty Card can now enjoy perks and privileges from 34 partner-establishments by presenting the Card upon transaction. Cardholders can get great deals for their healthcare needs, fuel purchases, dining, and school enrollment. 

Pag-IBIG Loyalty Card holders can take advantage of special discounts and rewards from Pag-IBIG’s 12 national partners, initially available in Baguio, Cebu, and Davao:

  1. 2GO Travel,
  2. George Optical,
  3. Healthway Medi-Access,
  4. Hi-Precision Diagnostics,
  5. Petron,
  6. Petron Gasul,
  7. Pfizer,
  8. PhilCare,
  9. PhilLife Financial,
  10. Philippine Women’s University (PWU),
  11. STI College, and
  12. The Generics Pharmacy (TGP), and SM.

Cardholders can also enjoy of the discounts and rewards from 13 partner-establishments in Baguio:

  1. Canto Bogchi Joint,
  2. Curamed Pharmacy,  
  3. Green Pepper Gourmet Stop,
  4. Happy Tummy,
  5. Kservico,
  6. Kubong Sawali,
  7. Palazzo d’ Bliss,
  8. Rancho Norte,
  9. Rumali Sate,
  10. Sage Cafe,
  11. Session Diagnostic Center,
  12. TCP Enterprises, and
  13. Zio’s Pizzeria. 

More rewards await them in 9 partners in Cebu and Davao:
  1. Davao Doctors College,
  2. EMCOR,
  3. Jose Maria College,
  4. Hardware Maxx,
  5. NDS NCCC Department Store,
  6. Bread Factory,
  7. Trans-Asia Shipping Lines,
  8. University of the Visayas, and
  9. Penong’s Barbecue and Seafoods Grill.

The Pag-IBIG Loyalty Card differs from other loyalty cards as its discounts and other benefits are on the daily needs of its members, identified through a research study.  Moreover, it is able to combine a vast array of discounts and benefits from several and a wide array of partner-merchants making its set of benefits unmatched.  Pag-IBIG’s partnerships with partner-merchants are non-exclusive and as such, the number of partners is unlimited.  Thus, its benefits are also unlimited.

Further, the Pag-IBIG Loyalty Card, due to the universal nature of Pag-IBIG Membership, is practically open to every Filipino who earns at least P1,000 a month (as long as they register as Pag-IBIG members first).  Pag-IBIG membership is mandatory in nature, governed by R.A. 9679 which requires all Filipino workers earning at least P1,000, whether located within the Philippines or overseas, to register with Pag-IBIG.

"The Pag-IBIG Loyalty Card is but one of the many benefits of being a Pag-IBIG member.  Additional benefits include access to housing and short-term loans, as well as to the effective savings mechanism for workers,"  Mr. Aguilar added.

“This is the first year that Pag-IBIG Fund becomes a (Bronze) sponsor to the Customer Loyalty Conference & Expo, although Pag-IBIG has been a sponsor in previous events of Ex-Link Events.  The Conference & Expo will be a good venue for our company to market our programs to the conference participants and the viewing public.  With Pag-IBIG Fund having had a highly successful soft launch of its Pag-IBIG Loyalty Card early this year in Baguio, Cebu, and Davao, and with plans to go nationwide in the coming months, the event is a fitting venue for Pag-IBIG to be part of, to know more about the current trends on loyalty card programs”, shared by Mr. Florencio O. Galang, Jr. Manager of Public & Media Affairs Department

The Loyalty and Customer Rewards Programme aims to give some learning insights and best practices on how to create, maintain, and manage loyalty among customers.
Be a sponsor and gain maximum mileage and exposure for your company, Join the exhibit and get the chance to showcase your products and services to captive audience of top caliber professionals. Lastly, participate in the conference and grow your awareness by listening and taking part in discussions vital to the business

Contact 3rd Customer Loyalty Conference & Expo at info@exlinkevents.com , www.exlinkevents.com , www.customerloyaltyconference.com.ph trucnk line 643 38 87 | 643 77 60 | 0920 924 2532  for more information log on and like us on Facebook: www.facebook.com/loyaltyandrewardsconferencephilippines Follow us on Twitter: www.twitter.com/LoyaltyPH , This event is produced and organized by Ex-link Events in partnership with Philippine Marketing Associations.


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