Tapping the Digital Community is One of the Philippine SMEs Biggest Challenges

Monday, March 16, 2015



The Small and Medium Enterprises (SMEs) are growing tremendously in the country. However, one of the biggest challenges of SMEs today remains that is tapping the digital community.

Today, there are 34 million Facebook users, over 10 million Twitter followers and over 44 million Filipino Internet users (Philippine Star).

These numbers present large opportunities to SMEs in the country and by learning to penetrate and maximize these digital communities SMEs can further experience growth.

Professor Cielito Habito, of our top economists and former NEDA secretary, mentions in his many presentations that one of the key components of SME Development is technology. Confirming the importance of digital in growing the SMEs in the country.

In response to this challenge, the 6th Philippine Business and Entrepreneurs Expo (PBEX) set this July 17 – 19, 2015 at Megatrade Hall SM Megamall.

PBEX is the definitive event for SMEs looking for business partners and dealers that will help them expand their business.

In addition, several partner associations will be holding their events inside PBEX. Some of the associations are Junior Achievement Philippines Inc. (JAPI), KA Entrep, and Asenso Pinoy.

The associations and other business groups that will take part in PBEX will discuss and share best practices on how to maximize the growing digital platforms in relations to growing the business as one of the topics of interests.

The record shows that there are 945,000 registered business enterprises in the country in 2012, 99.6 percent are MSMEs.

In the same year, SMEs accounted for almost five million or roughly 61 percent of the country’s total employment. (Philippine Star)


In the Asean, SMEs are also considered a key contributor to economic growth as the sector accounts for 96 percent of all enterprises, contributing at last 30 percent of the gross domestic product, at least 50 percent of domestic employment and 19 percent of exports. (Philippine Star)

This year the Department of Trade and Industry (DTI) will focus on the SME Agenda on the coming Asia-Pacific Economic Cooperation (APEC) which we are hosting this year.

PBEX showcases the following SME Companies: franchising, dealership, technology, health and beauty, finance, arts and crafts, retail, and office machines and supplies.

Every year, PBEX draws owners and entrepreneurs creating a unique business-matching environment. Besides this, the different business associations that partners and conducts activities with PBEX are a source of education and networking opportunities.

This progressive environment and opportunities enable participating SMEs to further widen their base of partners, thus ensuring the steady growth of their business.

PBEX is managed by Exlinkevents, a 14 year-old business event organizer in the Philippines.

For partnership opportunities you may call tel.no. 643-3887 or email info@exlinkevents.com. You may also visit www.philippinebusinessentrepreneursexpo.com


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