Learn design thinking at the Innovation Masterclass this May 26!

Tuesday, April 11, 2017


Design thinking is an innovation method and mindset originating the Stanford School of Engineering, where it was developed and refined by decades before being picked up by the global business community.

Its fame arose when design thinking made a way into business circles, to the point that it is a global movement for human focused innovation, and a standard component of innovation activities in large and small organizations.

Design thinking, applied in the right way, can unlock tremendous innovation potentials. While Singapore has embraced its methodology with open arms there remain many questions around its impactful application.

This module is an 8-hour innovation deep dive explaining the nature of design thinking and its practical application facilitated by Philipp Kristian Diekhoner, experienced design thinking practitioner and alum of the HPI d-school, one of the preeminent global schools for design thinking education.

It aims to provide a solid foundation for creating better products, services, and experiences and maximizing new value creation through innovation.

The workshop is an intensive course incorporating best practices on conducting real-world customer interviews, interpreting primary and secondary sources and research, framing an innovation challenge in ways that maximize its potential, achieving a high quality of ideas, and rapidly testing concepts with actual users.
  • Learn how businesses can use design thinking to build and scale a process around innovation;
  • Understand what leading companies do to foster innovative ideas;
  • Incorporating user-centered design into your innovation initiatives;​
  • Learn how to build internal engagement through a design thinking culture;
  • Learn how to awaken creativity and transform it into business advantage.
Participants learn about design thinking and experience the key elements of the method first-hand. The session concludes with practical tips for how to use design thinking to enrich one’s day job and innovate more effectively.

The Innovation Masterclass will be held at the Tower Club Makati this Friday, May 26, 2017. The seats are up and ready to be filled with teams who are eager to integrate design thinking to their decision-making process, so don't miss out.

Call Ex-Link at +63 (2) 633-0153 or 643-3887; SMS +63 920 924 2532 or +63 920 981 4376; email info@exlinkevents.com or message us at @exlinkevents on your Facebook Messenger for more inquiries.

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