Event Management Philippines Blog

OFW & SME Business Christmas Expo set on December at SM Cebu and Megatrade Hall

OFW Business Expo

Monday, November 21, 2016
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Attention Home-Based Business: You can showcase yourself at the Cebu Trade Hall!

Cebu

Thursday, November 17, 2016
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Kabuhayan National Livelihood and Travel Expo 2016 is on!

Kabuhayan Expo

Thursday, November 10, 2016
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Kabuhayan Expo all set November 10-13

Kabuhayan Expo

Monday, November 07, 2016
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5 Things to Remember to Provide a Great Conference and Event Experience

event experience

As an event organizer, producer and manager, I know that the challenge is to provide a superb conference experience to the corporate clients, association clients, sponsors, speakers and delegates.

After all, events are all about having a great experience.

So here are my top 5 things to remember to provide a great conference experience to all stakeholders.

1. Achieve the Realistic Objectives

I always have in my hand a list of objectives that are expressed by the clients. As the process of implementing the event nears, I always look at this list and tick all the items that are accomplished.

I know that in the end, I will be accountable to the clients and report to them if I have achieved the objectives they have set and is expecting that my team delivered it as promised during the beginning of our partnership.

2. Provide Excellent Service to the Speakers and VIPs

The speakers are the one that will lead your events to where it must go, to a place where delegates will get new found knowledge and inspiration to take action to their careers and organization.

It is only fitting that we provide a detailed care to all our speakers. Our care and hospitality to the speakers, in my experience, translate to their great performance on stage.

In addition, never forget the clients that are responsible for having you handled the wonderful and challenging project, in every step of the way be mindful in addressing their needs during the actual event.

Regardless, if your clients are difficult, they selected you to handle the job, make the feel like a diamond. Give them the VIP treatment.

In my experience, difficult clients become loyal clients once you satisfy their needs.

3. Interactive Events

Conference, Exhibition, Trade Mission and other business events – my specialization, you should always design this keeping in mind that people love to interact with each other.

It is with this reason that I rack my brains finding the best ways to create the best platform to make the events interactive.

I use technology to aid me in making the event interactive. At the same time, I never forget that social interaction like business networking is crucial in making the event memorable.

So give ample time on how to achieve this in the most memorable and effective manner – no hard and fast rule, but when you deliver the goods in this area, the great reaction of all the event stakeholders is more than enough reward to your hard work and sleepless nights.

4. Selecting the Right Venue

No matter how great is your execution it can be hampered if your venue is not right.

Imagine, you have great speakers, but the delegates are cramped in their seats because the venue space is so small for your event.

How about, designing a great program with a lot of wow to really make your conference or event something to remember, but the air conditioning system of the venue is not working. You look around everybody is perspiring and irritated because of the heat.

Indeed, the right venue is critical. May I also add, even the venue is right if you failed to do a site inspection, you might miss a critical detail that may spell disaster or cause your event to fail.

Therefore, never forget this favorite dictum of mine, “ God is in the Details”.

5. Happy and Professional Staff

I am torn between this one and the audio and visual needs of the conference or event.

But we are in the business of providing excellent service your staff is the first touch point that the event stakeholders encounter. Your staff will provide the first impression of your event. So train and equip them.

In my country, the Philippines, we are not first in technology when it comes to event execution. However, we are able to create wonderful events and conferences because we have a staff with the heart to provide excellent service. They go the extra mile to satisfy clients and event stakeholders, and they deliver this with a smile.

So here I am sixteen years in the business event industry, I say this is my top 5 in providing a great event experience to the clients and other event stakeholders.

Besides being an event organizer, manager and creator, I love going to events, and these five things are also the reasons why I can that the event I attended is a Wow or something to forget and a waste of my time.

In summary, there are a lot of ways to create a great event experience, but if you will focus on these 5 things you can never go wrong. They are 1. Achieve the Realistic Objectives, 2. Provide Excellent Service to the Speakers and VIPs, 3. Interactive Events, 4. Selecting the Right Venue, and 5. Happy and Professional Staff.

Sunday, November 06, 2016
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5 Things You Must Know To Be Successful in Attending A Conference

conference

Do you feel that sometimes you are mindlessly attending the conferences presented in front of you?

I used to feel the same way.

Attending conferences hoping that at the end of the day I will discover my Eureka moment why I am in a conference.

But you do not have to experience the same predicament before you achieve the success you wanted to have in attending the conference.

Here are five things you must know to be successful in attending a conference.

1. GOAL

What is your goal in attending a particular conference? If you fail to set a goal, you will be like driftwood floating in the sea that is the conference.

You will never know at the end of the conference, when it is time to assess your time, effort and money in a particular conference if you earned and gained something out of it.

So, always remember, set a goal before you attend a conference.

2. CONTENT

Know if you will gain from the content of the conference. Content are the topics that are lined-up to be discussed at the event.

Primarily, the content is the reason why you should be attending the conference. Research shows that 80% of the attendees placed content as their number one reason for attending a conference.

So the bottom-line, always be checking the content and relate this to your need for cutting edge knowledge.

3. SPEAKERS

Of course, who are the speakers, if you are given the opportunity to listen to experts and successful personalities in your industry and field of interests, will you let this chance pass you by?

Speakers of the conferences can inspire you or plant the seed of change that you are looking all along in your life and career.

Therefore, always be checking and asking who will be the speakers at the conference that you are interested to attend.

4. CO-DELEGATES

Not all of your competitors and peers can be found on LinkedIn and Facebook, events and conferences are good venues to meet and get to know them.

In most of the conferences that I produced and organized, I make it a point when doing an event design that networking and deeper business socialization are achieved.

I strongly believe, that besides the nourishment of the mind and heart, the social aspect of the delegates must also be nurtured.

5. BUDGET

There is a saying, the mind is willing but the pocket is not. Your budget is critical in order to determine if you can or cannot attend the conference.

In the budget, your logistic needs are a consideration when you are attending an event.

However, one caveat, always gauge your budget or investment to the event in relation to the benefits and Return-of-Investment (ROI) that you are set to gain by attending the conference.

I emphasize the Gauging Process, because I observed that most people just automatically close the door when they feel that the conference is pricey without taking a look at the bigger picture, or the benefits that most of the time outweigh the cost of participation.

In summary, you will be successful in all the conferences that you are planning to attend if you follow the process of knowing your GOALS, CONTENT, SPEAKERS, CO-DELEGATES and BUDGET.

Having said this, enjoy your event participation and happy conferencing.

Thursday, November 03, 2016
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Top 10 Delegates Comments that I Love for Customer Lovefest 2016

Customer Lovefest Conference

The 5^th Customer Lovefest, a conference that discusses CRM, Loyalty and Rewards and Customer Experience Management ended successfully.

Honestly, there were a lot of challenges, a common scenario for all events and conferences. But like all professional event managers and event organizers say, “You must ride along with the waves of challenges”.

We rode it and enjoyed the ride.

But beyond implementing the 5^th Customer Lovefest, the best reward, I believe, is the feedbacks of the delegates.

Here are my Top 10 Favorites:

1. I am always on the look out for new ideas, trends, and practices and this conference give me that.

The conference is about providing new knowledge to the attending delegates and this comment best capture if Customer Lovefest was able to provide new knowledge to the delegates.

2. My first time to attend such conference in my 20 years in the retail industry, way back retail is just one stop and shop store but everything changed because of technology. This conference somehow will help me to connect my knowledge to retail and modern times.

3. Gives me a reason/purpose why I do what I do. Brings you back to the basic and learn new things and makes you love your job and your customers more!

4. This is my 2nd time to attend. I love the way the seminar is being presented to the attendees. I love the topics and the venue is very convenient.

5. Holistic Approach- Different aspects, different angles, different insights. But all points to enhancing the customer experience to gain loyal customers

This is how the conference should be, that is to provide inspiration to new attendees and returning attendees. Our job as conference organizer is to uplift and connect people from the current and future trends of their industry and these comments typifies that.

6. There are three things, why I like this conference: 1. Format - new and organized, 2. Good Partners and New collaboration and 3. Good mix of delegates: networking.

7. You bring customer-facing professionals together.

8. It covers a wide range of topic. Sli.do is really effective for Q and A. No wasted time. No tea break, which I appreciate because I see the organizer’s maximized the time and I see my money's worth.

More than the knowledge that can be gained, we ensure that the delegates of the event to get to know their co-delegates, and hopeful, that thru this event, there will be future collaborations out of these small conversations.

And for delegates to comment that they get their money’s worth is a big victory for us. It means we have added more value on their conference investment.

This is always the goal, to make the delegates feel that they are getting their money’s worth in all events that we are creating. More so, in Customer Lovefest, the delegates should always feel that they won.

Last but not the least, here are two feedbacks that I feel happy about being a conference producer and organizer. Here is the reason why you can say that you love your job.

9. Good crowd, ambience, food. Will recommend this to my friends and colleagues. There's a good mix of topics, personality of speakers as well. Great job. Awesome host too.

10. This is my first time to attend the customer lovefest and honestly I was initially skeptical. I thought it would be boring. I was pleasantly surprised that it was exactly the opposite. The conference provided valuable insights from experts who are very good at communicating information that are relevant to any industry. What I liked most is the good mix of experts who were able to share relevant experiences that we can learn from.

From Skeptics, which you will encounter most of the time, to Converts, and hopefully, to Advocates that will give you a good word of mouth recommendation to other skeptics, on why you should be patronized as a conference and event organizer.

Although, I have already mentioned my top 10 attendee feedbacks, and there are many more great feedbacks from the attending delegates that I have not included here.

Let me just share this one last feedback that captures the magic that what we as an event organizer, are trying and working hard to accomplish. The attendee gave this short but powerful feedback:

11. It is unbelievably positive!

Saturday, October 29, 2016
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OFW & SME Business Christmas Expo set on December at SM Cebu and Megatrade Hall

Attention Home-Based Business: You can showcase yourself at the Cebu Trade Hall!

Kabuhayan National Livelihood and Travel Expo 2016 is on!

Kabuhayan Expo all set November 10-13

5 Things to Remember to Provide a Great Conference and Event Experience

5 Things You Must Know To Be Successful in Attending A Conference

Top 10 Delegates Comments that I Love for Customer Lovefest 2016

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