4th Customer Loyalty and Rewards Conference at Customer Lovefest Set

Tuesday, August 11, 2015

The Loyalty and Rewards Program scene in the Philippines continue to grow. The growth of the number of companies offering loyalty and rewards program is very evident. At the same time, The Loyalty and Rewards Programs offered by different companies are becoming sophisticated; this is largely due to the technology.

On the other hand, the consumers are also becoming selective and their taste higher in choosing and supporting the different companies loyalty and rewards program.

This means having a loyalty and rewards program offering is no assurance that consumers will be supportive and find the offering valuable to them.

Thus, the challenge to hit the target precisely by crafting a loyalty and rewards program that attracts is ongoing.

The 4th Customer Loyalty and Rewards Conference under the umbrella event Customer Lovefest set this August 27 – 28, 2015, at New World Hotel aims to further this growth.

The topics and speakers for this year are:

Glued for Life: Personalized Care that Hits the Heart
And Mind of the Customer  
Ms. Mia Icasiano-Bulatao
VP & Head of Customer Lifecycle Management, Smart Communications

360° View: Building Customer-Focused for 
Customer Retention" 
Mr. Todd Kurie,VP for Marketing, Redmart

Creating Magic Out of the Box: Rewards 
& Gifting Solution for Seamless Customer Experience
Ms. Ann Margaret Saldaña, SODEXO Benefits 
& Rewards Services

The Transformation: From Customers 
to Brand Advocates” 
Mr. Nik Laming, General Manager, Loyalty Division, 
Cebu Pacific

Tech Hack: Reinventing Loyalty Programs in the
Digital Age"
Ms. Lynda Olesen, Director of Engagement, Leo Burnett
The Fault in Our Strategy: Finding the Weakness in 
your Loyalty Game Plan
Mr. Jim Griffin
Managing Director, Lassu Loyalty

This line-up of speakers and topics are guaranteed to give better understanding and improved loyalty and rewards program strategies to attendees of the event.

Philippine Marketing Association (PMA), Philippine Retailers Association (PRA) and Bank Marketing Association of the Philippines (BMAP) are supporters of the event.

For more information and partnerships, you may call tel. no. 643-3887 and text 0920-9814376 or email info@exlinkevents.com.

The event is produced and organized by Exlinkevents – Business Events Organizer of the Philippines.

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