- Thursday, January 10, 2019
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A PricewaterhouseCoopers study shows that by 2020, the demand for an omnichannel customer experience will be amplified by the need for nearly perfect execution.
By being available in multiple touch points - online and on ground through various platforms available on multiple devices - customers are confident that your business will be on their platform of choice whenever they need something.
In line with this, retail management solutions provider GenieTech will hold its first Omnichannel Asia Summit Philippines 2019 to be held in Taguig City.
The Summit aims to gather businesses and professionals for a day of learning with retail and innovation industry experts sharing their knowledge and expertise in logistics, supply chain, customer service, data-driven insights, and social media for a complete, hassle-free customer experience.
The Omnichannel Asia Summit Philippines 2019 will be held on Thursday, February 21, 2019 from 9:00am to 5:00pm at SMX Convention Center Aura inside SM Aura Premier in Taguig City.
Reserve your seats by calling Ex-Link Events at +63 2 633 0153 / or +63 2 643 3887, via SMS at +63 920 +924 2532 or +63 920 981 4376, via email at info@exlinkevents.com / exlinkeventsph@gmail.com or on Facebook Messenger (@exlinkevents).
Ex-Link Events is the Event Management and Marketing Partner for the Omnichannel Asia Summit 2019.
- Thursday, January 03, 2019
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The explosion of technology is changing the way
we do business.
However, it does not mean that the tried and
tested selling skills for B2B and B2C are outmoded. Technology only made it
more efficient and powerful.
Scanning the landscape of technology, the CRM
solutions offered data that we can use for insights. These insights led us to a
better decision-making, and faster conversion in our sales pipeline.
Sales Skills is More Critical for Business Success
Given the technology explosion, and the ease of profiling
your prospects. The selling skill, which revolves around the ability of the
salesperson to create meaningful human connection and establish trust, becomes
the differentiation.
Yes, it is still is a one thing that will differentiate a
winner from the loser.
This is the main reason why more than ever; the sales person
must develop his total personality to fit the rigors of the sales work.
According to Daniel Pink in his book “ To Sell is Human”, “To sell well is to convince someone else to
part with resources—not to deprive that person, but to leave him better off in
the end.”
Taking
this into consideration, it is the power to influence and persuade as a human
being that will put the sales person like you in a position to win and be
successful.
Internal Motivation is the Key to A Better Selling Skills
Technology explosion is our reality. Most of the current
crop of sales professionals and companies depend on it.
However, the notion that technology automatically guarantees
sales success is a myth.
We need technology to guide us in our faster and wiser
decision-making and pinpointing of sales opportunities. But most of the sales
success lies in the sales force.
The external motivation like rewards and incentives can help
companies achieve sales target. As to how far, it is limited and temporary
success.
It has been proven that internal or intrinsic motivation of
sales people is the most effective trigger for sales success.
"Intrinsic
motivation occurs when we act without any obvious external rewards. We simply
enjoy an activity or see it as an opportunity to explore, learn, and actualize
our potentials." [www.verywellmind.com]
The challenge now is how to nurture and stir this internal
motivation of your individual sales staff.
The Science of Selling Skills
There is a science of selling skills. Regardless of the
changing competitive landscape, the science of selling is there. It just keeps
on evolving.
The selling process is part of the selling skills. Although
through the years, the selling process is changing.
Again, thanks to technology there is a vast improvement in
terms of connecting to clients using the selling process.
As for the sales management, the monitoring of the sales
funnel down to the conversion to clients becomes easier. Even predicting the
sales output is easier.
The Selling processes are as follow: (1. Prospecting and Qualifying, 2.)
Pre-Approach, 3.) Approach 4.) Presentation and Demonstration, 5.) Handling
Objection, 6.) Closing the Sales, and 7.) Follow-up, these have changed
drastically depending on your industry.
Still the Selling Process is there and it is up to you to
tweak it in accordance to your industry needs.
In addition, it is up to you to create a strategic edge
compared to your competitors when it comes to using and innovating the selling
process.
Intrinsic Motivation + The Science of SellingProcess Innovation + Sales Technology = Sales Success
The combination of these three important elements will lead
you as a sales manager or owner of the company to overachieve.
Most of the times, as mentioned, sales managers tend to
focus on the technology and selling process.
It is now an imperative for sales managers to learn more how
to stimulate the internal motivation of sales people to make them more
productive.
Lastly, learning how to light the intrinsic motivation of
your sales people saves the costly high turnover of sales staff.
###
Sales Conference Philippines: SalesBreakthrough 2019
The first and well rounded Sales Conference in the
Philippines – Sales Breakthrough Conference 2019 is set this March 1, 2019 at
Tower Club.
Give yourself a fighting chance to overachieve! Send
yourself and your team to this great learning event.
Call tel. no. 633-0153 or email info@exlinkevents.com
- Monday, December 10, 2018
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The Sales Breakthrough Conference, a Sales Conference in the Philippines is set this March 1, 2019 at Tower Club, Makati City.
The conference will present different speakers that will share best practices on the following areas that is critical to sales success: Sales Professionals Personal Branding, Design Thinking for Sales Professionals, Sales force Management, B2B Selling, Social Selling and Sales Management.
Sales is the lifeblood of the organization, without it the organization perish. Recognizing this, the conference aims to equip the attendees in further honing their knowledge and skills on the various changes and innovation that is happening in the world of sales professionals.
Exlinkevents is the organizer and producer. For partnership, call tel.no. 633-0153 or email info@exlinkevents.com.
- Thursday, November 22, 2018
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| The Registered Marketing Professional Aspirants for 2018 |
Registered Marketing
Professional (RMP) aspirants took the exam today at the Asian Institute of
Management.
The number of RMP aspirants
increased this year by 50%. RMP aspirants came from different universities in
Metro Manila and nearby province.
This year is the ninth year
that the Registered Marketing Professional (RMP) certification exam is being
conducted by the Junior Achievement Worldwide – an international organization
that aims to spread entrepreneurship and raise the standards and competencies
of graduating students in the Philippines and the world.
The Registered Marketing
Professional certification is very important as it raise the competency level
of graduating marketing students in the country.
Certification is one of the
tools that help the companies to receive qualified and competent workforce.
For aspiring graduated
students of marketing, RMP after their name validates their knowledge and
competencies in marketing. RMP makes them confident and qualified to tackle the
challenges that the corporate world poses.
In fact, all over the world
certification is a means to validate and provide an edge to graduating students
and professionals.
Besides the exam today,
November 10, 2018, there will be another exam this coming November 17, 2018 at
the Asian Institute of Management.
In addition, RMP exams are
also scheduled in Baguio, Tuguegarao, Naga and Davao City.
Next year, there will be
another exam this January 2019 for Metro Manila.
* * *
To help you succeed in your dream to be a Registered
Marketing Professional, you may enroll at Success Institute Philippines. The
institute will help you gain more confidence and prepare you on the challenges
of taking the RMP exam. Call tel. no. 633-0153 or visit www.successinstituteph.com.
- Saturday, November 10, 2018
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The high cost of staging
events because of the current economic condition of the Philippines might
affect events management in 2019.
The unchanged inflation rate
of 6.7% this October 2018, and the forecast of experts that this condition will
continue if no dramatic actions are taken by the government will have an
telling impact on the event management industry.
Add the fact that the peso
currency recorded a 7% slump this year. Companies across the board will display
a changed of direction and approach in using events in their marketing
communication strategies. A direction marked by conservatism and caution.
Creative Events Management
The situation forces event
management companies in the Philippines to offer more and cut cost in order to
attract the reluctant clients.
Creative solutions are now
in demand in order to survive this quagmire.
Event management companies
in the country must look at the cost of staging an event and re-adjust and
recalibrate those that are taking much of the budget.
Even the size of the event
will undergo examination. Is it wise to downsize the event and focus on the
right attendees that needed to be in the event?
Event managers must
contemplate these two critical questions.
Alternative Venue
Venue cost for local event
management companies is one of the big pies in event management budget. The
challenge is to find affordable one, yet the objective of the event is not
sacrificed.
The collab spaces are poised
to benefit from this adjustment.
Conscious Navigation
As of now, we cannot quantify the impact on the event
management industry of the rising cost because of inflation and currency slump
that the country is experiencing.
But the clarion call is clear, navigate consciously and
adjust our strategies in order to survive and thrive in this difficult
situation.
- Wednesday, November 07, 2018
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Event Management Christmas Team is in demand this November
and December. Everywhere companies will
be celebrating their Christmas Parties.
This is the season where event management team plays an
important role.
Why Hire an Event Management Team
Hiring an event management team is a necessity and not a
luxury.
It is very difficult for key personnel to manage their
in-house Christmas Parties. It becomes a heavy task when the Christmas Party is
held outside the company.
The roles and responsibilities are myriad that it can be
overwhelming for personnel that also have deadlines to meet in the end of the
month and year.
Consider the following tasks: venue coordination, suppliers’
coordination, theme conceptualization, food and beverage, program creation and
the list goes on.
Recently, a big company in the field of engineering decided
to tap the help of the event management company. For many years, this company
is contented to assign the tasks to key personnel of HR and Marketing
Department. This changed dramatically when in the program one of the assigned
personnel accidentally included dance group that performed a sexually
provocative dance number.
This incident should have been a small incident if not for
the presence of the international partners present in the event.
From then on, the engineering company never let any stone
unturned, they hired an event management company that ensures that all
activities are checked, and all presentations are reviewed before it is
implemented.
Obviously, the in-house staff fault is that they are already
are already loaded with their existing job functions, and their focus to the
additional event management tasks maybe limited.
The Benefits of Hiring an Event Management Team
When you tap an event management team, you get to enjoy the
following benefits:
·
Expert Assistance – they are trained to
implement small to big events. You have an expert that you can rely on in
ensuring the success of your event.
·
Cost Effectiveness – Event Management
Professionals allow you to save money. They always deal with suppliers and
venues. They can help you save money from some areas of your events.
·
Enjoy the Moment – You don’t need to work hard
for your Christmas Party. It is your Christmas Party. You should be part of the
crowd celebrating and enjoying the good vibes of the event. Event Management
Professionals are trained to work with minimum to zero supervision.
Focus on What Matters Most
If you have the budget, you must hire an event management
company.
This is the best decision that you can do this holiday
season. First of all, it is not your core competency. Second, the event diverts
you from your critical tasks. Third, if you are allowed to focus on what
matters most, you become more productive.
And this is the essence of hiring an event management
company that will make your Christmas Party another memorable experience.
- Tuesday, October 30, 2018
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