Loyal customers, they don’t just come back, they
don’t simply recommend you, and they insist that their friends do business with
you. ~ Chip Bell
In this age where the
customers are prosumers , companies are realizing that customer experience and
loyalty and rewards program are essentials in winning the competitive business
battleground.
The prosumers are
becoming powerful and demanding to the companies they are dealing with. In this
situation, the companies are now required to always be on their toes to respond
accurately to the needs of these prosumers .
Having noted this, The Customer Lovefest slated this
August 27 – 28, 2015, New World Hotel, Makati City is an event that provides
learning opportunities regarding customer experience management and loyalty and
rewards program.
The first day will of
the event will be for the Customer
Experience Management Conference the pool of speakers are led by Ms. Margot
Torres, Vice President for Marketing, McDonalds Philippines; Mr. Bruno Cristol,
General Manager, Dusit Thani Hotel; Ms. JV Wong, Chief Executive Igniter,
People Ignite; Ms. Michelle Patel, Managing Director, Satisfind; Ms. Germaine
Reyes, Managing Director, Synergy Business Consultancy; and Miguel Cuneta,
Co-Founder , Satoshi Citadel Industries.
The Customer Experience Management Conference
is the first conference in this subject matter in the country. This is an
important turning point for companies, in particular, retailers in improving
how the customers connect with the business.
The second day is for
the 4th Loyalty and Rewards
Conference, an event that is dedicated on how to maximize the loyalty and
rewards program as a tool in increasing and retaining customers.
Ms. Mia Bulatao, Vice
President and Head for the Customer LifeCycle Management lead the 4th Loyalty
and Rewards Conference pool of experts, SMART Communications. Other speakers
are Mr. Nik Laming, Cebu Pacific; Ms. Lynda Olesen, Director of Engagement, Leo
Burnett; Mr. Jim Griffin, Lassu Loyalty; Ms. Ana Margaret Saldana, Marketing
Director, Sodexo; and Mr. Todd Kurie, Vice President for Marketing, Red Mart.
The Customer Lovefest is a conference that will provide
scientific and creative revolution. Thus, all companies serious in further
enhancing their customer experience management and loyalty and rewards program
must send delegates to attend in this very special event.
Philippine Retailers
Association (PRA), Philippine Marketing Association and Bank Marketing Managers
Association of the Philippines (BMAP) support the first Customer Lovefest.
- Wednesday, July 22, 2015
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