Event Management Philippines Blog

Brainswarming for Event Management in the Philippines

Credits from www.sintetia.com

Brainstorming is our common tool used for solving problems and arriving at a decision as a team.

According to Harvard Business Review, there is a better alternative for Brainstorming in generating ideas and innovation.

The alternative is Brainswarming. Brainswarming is focuses on writing than talking where in a white board participants can place their ideas and solutions to a goal or problem that must be achieved or solved.

Brainswarming is a concept created by Dr. Tony McCaffrey. It is a problem solving technique which questions why we really need to talk in the first place. Perhaps this sounds exaggerated. But the basis for the question can be explained by studying insects. Ants communicate by leaving signals (chemical signals) in their environment. These signals influence the behavior of other ants that come along after them. Using this idea a team can make a problem-solving graph where participants can leave their ideas (their signals) in a structured way for others to build upon. (www.modernanalyst.com).

In a study conducted by Dr. Tony McCaffrey, he found out that Brainswarming produced 115 ideas in 15 minutes compared to Brainstorming that produced 100 ideas in 60 minutes.

Brainswarming solves the challenge of a group that is sometimes dominated by extrovert during a discussion in a brainstorming setting.

Implications for Event Management Industry

In an industry that demands more ideas and solutions to be presented to the clients, Brainswarming helps the event management industry to cope-up with the demands of the client.

At the same time, introverts which are common in production teams or event management teams can now share their ideas and allow it to be considered by the whole team.

As Brainswarming is applied and become a commonplace in the event management industry in the Philippines, we can see better and greater ideas being presented and implemented on and behalf of the clients

Saturday, June 17, 2017
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Event Management Seminar for Corporate Event Managers

Event Management Seminar Philippines

Continuous learning is crucial in the success of a corporate event manager. Most of the times, corporate event managers or in-house event departments find it hard to source event management training companies where they can enroll and learn the latest trends in event management.

This is the reason why the Philippine MICE Academy was created. The Philippine MICE Academy is the only event management training institution for Meetings, Incentive Travel, Convention, Conferences, Exhibition and Event in the Philippines.

The Philippine MICE Academy has been conducting Event Management Seminars for many years and has trained a lot of corporate event managers for the government and private sector.

Having said this, an Event Management Seminar is set this September 12-13 at the Tower Club, Makati City.

The seminar is Event Management 101 - A Seminar for Corporate Event Managers. This event management seminar offers critical topics that corporate event managers encounter in the daily achievement of their tasks.

Event Management Experts and Thought Leaders

Practitioners that are expert in the different areas of events will conduct Event Management 101 - A Seminar for Corporate Event Managers and majority of the speakers are organizers of the biggest events in the country. This ensures that attendees of the seminar will learn the latest trends and tricks of the trade from actual implementation of events.

Event Management Speakers and Topics

· Event Planning by Joel Pascual, President, PEPtarsus, Organizer of World Food Expo;

· Event Logistics and Operations by Monette Ituralde Hamlin, President, TeamAsia, Event Manager of LCF CSR Expo;

· PR and Events by Thelma Dumpit-Murillo, Former Director of CITEM;

· Digital Marketing for Events by Orly Ballesteros, COO, Exlink Management and Marketing Service Corp. (Exlinkevents), Event Manager of Toycon;

· Site Management by Dexter Deyto, Vice President, SMX Convention Center;

· Fundraising Tools and Budgeting by Marissa Nallana, President, PETCO, Event Manager of Flavors of the Philippines;

· Event Safety, Risks and Insurance by Jing Lagandaon, COO, Global-link MP Events International Inc., Event Manager of Flavors of the Philippines;

· Event Case Study Facilitator, Cynthia Bernabe, SFRIM, SFRIMgt, Event Management Professor, Enderun Colleges.

KEY TAKEAWAYS

Your participation in the two-day event management seminar will give you:

1. Understanding on the basic concepts of event management;

2. Best Practices on critical event management knowledge domains;

3. How to Make Your next event successful;

4. Safety and Security Management;

5. Site Management.

The Philippine MICE Academy is the organizer and producer of the event. Exlinkevents is the marketing partner. For inquiries, call Tel. No. 633-0153 | 643-3887 or email info@exlinkevents.com.

The event participation is on a first-come, first serve basis due to the limited slots that it can accommodate. So hurry and register now!