The annual national
marketing conference of the Philippine Marketing Association (PMA) this year is dubbed as Game of
Marketing - Philippine Marketing Association’s Unconference.
Game of Marketing is
inspired to the current Game of Thrones story where kingdoms battle for
supremacy. In the Game of Marketing, there are seven areas of marketing that
will be discussed. They are Marketing Fundamentals, Research and Data,
Marketing Communication and Media, Creativity and Content, Everything Digital,
Industry Marketing and Innovation and Technology.
These areas of marketing
will also be the discussion points for the first marketing Unconference in
Asia.
An unconference ,
also called an Open Space
conference, is a participant-driven meeting. The term
"unconference" has been applied, or self-applied, to a wide range of
gatherings that try to avoid one or more aspects of a conventional conference, such as fees, sponsored
presentations, and top-down organization (Wikipedia).
Typically at an unconference , the attendees at
the beginning of the meeting create the agenda. Anyone who wants to initiate a
discussion on a topic can claim a time and a space. Unconferences typically
feature open discussions rather than having a single speaker at the front of
the room, giving a talk, although any format is permitted. This form of
conference is particularly useful when the attendees generally have a high
level of expertise or knowledge in the field the conference convenes to discuss
(Wikipedia).
Exciting and Rich
Game of Marketing promises to be exciting and
rich because of the unconference format. In this format, you, the attendee,
will now be able to have a chance to share your marketing concerns, and if many
attendees share these concerns become the topic of choice for discussion.
In addition, you will have a better engagement
with other delegates because of this format. Since all or the majority of the
attendees are marketing experts like you, you will be able to generate a deeper
engagement beyond traditional conferences offer.
Book Now and Take your Marketing Career to the Next Level
If you are a marketing enthusiast, looking for
marketing strategies to grow your business, you cannot miss this event.
This is one investment that will allow you to
be more confident and competent to face the challenges of 2018. Not only that,
the inspiration and knowledge that you will get from the Game of Marketing can
even show you insights that will speed up your business growth and get ahead
against the competition.
Call Now and Reserve Your Participation
You can call Ex-link Management and Marketing
Services, one of the marketing partners of the event, at tel. no . 633-0153 or
email at info@exlinkevents.com to
reserve your slot and make your participation hassle free.
- Friday, November 17, 2017
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